ADNOC Technical Academy recently initiated anew campaign called "Darb Al Salama" which means “the path of safety” in Arabic.The campaign is a comprehensive effort to cultivate a culture of responsible driving among its trainees and staff incollaboration with Abu Dhabi Police. The campaign features workshops and interactive sessions that aimto reduce accidents and promote road safety awareness. It also engages trainees and ATA employees in discussions on safe driving behaviors, such as following traffic rules, avoiding distractions, and respecting other road users. The initiative strives to minimize driving-related incidents and instill a sense of responsibility among all road users. The management were engaged and met with the trainees to reinforce safety messages and encourage positive driving habits. Furthermore, the campaign incorporates real-life experiences and testimonials to underscore the consequences of unsafe driving, emphasizing the importance of road safety. Beyond imparting knowledge, the campaign seeks to change attitudes and behaviors, ultimately creating a community of safe and responsible drivers. Overall, the Road Safety Campaign at ADNOC Technical Academy reflects the institution's dedication to safety and responsibility, prioritizing the well-being of its students and staff.